Key Responsibilities:

• Plan and coordinate the marketing budget in alignment with organizational strategy
• Conduct market research and analyze results to understand customer behavior, supporting top management in developing comprehensive sales and marketing roadmaps
• Propose strategies to enhance marketing capabilities through informed decision-making and improved operations
• Understand business needs and translate stakeholder requirements into value propositions to drive brand awareness, customer engagement, sales, and profitability
• Develop and implement branding strategies, and evaluate their effectiveness
• Develop, negotiate, and finalize commercial agreements for the use of infrastructure, as required
• Gather and analyze customer feedback to ensure marketing campaigns align with customer expectations
• Plan, execute, and optimize digital marketing activities across channels such as social media, paid media, search, influencers, and other online platforms
• Oversee e-commerce platforms and develop content and promotional strategies to increase online sales
• Supervise, mentor, and train marketing team members to strengthen organizational capability
• Ensure commitment to health, safety, environmental standards, and industry best practices
• Maintain strong partnerships with media agencies and vendors

Requirements:

• BBA/MBA in Marketing or a relevant field from a renowned university
• Minimum 15 years of experience in the relevant field, preferably in the FMCG/LPG industry

Salary:

• Negotiable

Location:

• Dhaka, Bangladesh

How to Apply:

Interested candidate, send your resume to “taher@ikigaihrbd.com” with the subject line “AGM/ DGM – Marketing”